Global Marketing Campaign for Cushman & Wakefield - All the Latest News from Pod1 Web Design in London & New York

28.03.2008 Global Marketing Campaign for Cushman & Wakefield

Pod1 have been engaged by Cushman & Wakefield, the world's largest privately held real estate services firm, to develop an online marketing strategy to support their service lines in achieving their business objectives across their global network.

The project’s prime aims are therefore to further raise awareness of the Cushman & Wakefield brand, to help increase acquisition of client prospects, to support sales and to increase the retention of existing clients.

This will be achieved through a combination of online CRM (Customer Relationship Management), email marketing and website marketing to encompass the global business, with Pod1 taking responsibility for everything from the strategic planning process through to the final implementation.

Founded by J. Clydesdale Cushman and Bernard Wakefield as a property management company in New York City in 1917, Cushman & Wakefield is now the world's largest privately held real estate services firm with over 10,000 employees and 145 offices in 46 countries around the world.