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26.04.2007 Paramount Wins Best Hotel Website Award

Pod1's website for Paramount Hotels won the Best Hotel Website award at The Travolution Awards in London last night. Fadi Shuman, Pod1 director, said, 'It was up against the very best of the hotel sites including Jumeirah, Best Western, Hyatt, Sheraton and Von Essen Hotels, so to come out on top feels great. Pod1 revitalized the Paramount brand online through a carefully considered new website and online communications strategy.

The site, which was launched in April 2006, boasts the highest standards of web accessibility. It's effortless to navigate. SEO was considered throughout the build process and live active data was introduced from third parties, keeping the site fresh and content rich and of course keeping search engines interested. A Content Management System also featured in the build.

Quite simply, the site has delivered astonishing results for Paramount. Sally Osborne, Director of E-Commerce, Paramount Hotels, said, ‘The flexibility and functions of the new website have brought our online identity in line with our offline brand. Working with Pod1 has enabled us to realize, with astounding success, the full potential of the internet. I've worked with a number of Content Management Systems but Pod1's system, CMS for SEO', is the best. It's transformed our business. I've really never seen anything like the results it delivers.'

Travolution Magazine is the industry bible for the online travel agency. It's the sister title of Travel Weekly. The Travolution Award is not the first independent recognition for Pod1's work with Paramount as the website has already won a WA Award.


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