Reiss’s New Online Store Exceeds all Expectations - All the Latest News from Pod1 Web Design in London & New York

23.11.2007 Reiss’s New Online Store Exceeds all Expectations

Founder and managing director of the Reiss fashion chain, David Reiss, has recently told Drapers Magazine that the new Reiss website is already taking more money than the business’s best performing store, a position he did not expect it to reach until after 12 months. He followed by saying, “It’s early days, but the reaction to our online offer has been phenomenal. Sales have been consistently at least 300% ahead of target.” This is all the more impressive when you consider the site has only been online for a mere 6 weeks.

Pod1 was given the brief to design and build a transactional website for the Reiss fashion chain. It was important to keep the new website in line with the Reiss stores and with their off-line advertising. This was achieved with the use of clean design with a subtle colour palate coupled with a site that is simple to use and easy to navigate.

The Reiss fashion chain, fits perfectly between the high street and the top end designer collections. This makes it unique in the UK being that it is the only clothing chain to sell their own brand high quality fashion Menswear and Womenswear.