Pod1 created a number of homepage executions to allow the client to more fully control internal promotions and different features: whether it’s a solo campaign as per these re-launch campaign images, or for a more seasonal focus with multiple points of entry.
Global navigation was completely re-organized and is now split in core areas that make more sense to the customer. The footer has also been updated to follow suit with the new look and feel.
Giving the site a fresh look for the holidays, including the gifts call out on the main navigation.
Category Listing page
Cleaning up the filtering options.
The site now has a much more impact-full design, that works beautifully with the strong DVF logo, now center stage across the entire site.
DVF has a wealth of content so the blog needed to be more deeply integrated into the site (as opposed to being a standalone site).