ERNO LASZLO
Revolutionary dermatologist Erno Laszlo gained fame creating skincare regimes for the likes of Marilyn Monroe and Audrey Hepburn.
Pod1 created a personalized experience for users, seamlessly blending brand, content & commerce into this next-gen global flagship store.
Services
Strategy, UX, Content, Creative, Technology
Homepage
The brand’s timeless quality is captured on the homepage.
Skin Personality Diagnosis Tool
The Skin Personality Diagnosis tool helps determine the best products for the customers’ skin type and concerns.
My Ritual
Upon completion of the tool, customers are taking to their personalized Erno Laszlo 4 Step Ritual.
Category Listing Pages
The personalized experience continues into the Category Listing Pages.
ME+ Recommended Products
Recommended products are highlighted on the category listing pages.
Collection Listing Page
The essence of each collection is encapsulated on the Collection Listing Pages.
the perfect product detail page
How-to videos are incorporated into product description pages, as well as ratings and reviews, customer stories and Q&A's with experts
From The Experts Blog
The blog offers customer testimonial videos, press features, plus tips and tricks .
Heritage
The timeline transitions through the brand’s milestones.
The Institute
Visitors are given a visual tour of the offline flagship store called The Institute. Here they can learn about the facilities, membership and enquire about joining.
