SALVATORE FERRAGAMO

Marking their first venture into ready-to-wear e-commerce, Pod1 created Ferragamo's first digital trunkshow where customers can browse & pre-order the new season collections before they hit stores, as well as engaging with the outfit builder.

Services

UX, Content, Creative, Photography, Technology (Magento + WordPress)

Launch website
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Homepage

The adaptive homepage layout scales to suit browser size

Style Yourself

The innovative ‘Style Yourself feature enables users to create outfits from runway looks.

Lookbook

The lookbook puts the spotlight on individual looks, and offers a video and pre-order option

Product Details

Product detail pages offer a zoom, multiple angles and the ability to pre-order. The total cost is automatically calculated as the outfit is put together.

browse catwalk looks

video

Photogrpahy

Pod1 was responsible for all photography duties for the trunkshow site.